ABOUT
ART DIRECTION
ILLUSTRATION
DESIGN
VISUALS
AR
I craft visual narratives with a unique blend of creativity, attention to detail, and interdisciplinary knowledge. My journey in Art Direction has taught me the importance of strategy, creative concepts, and quality assurance, as well as the joy of leading talented teams.
In illustration, I love telling stories through visuals and experimenting with different styles. My passion for advertising lies in bringing ideas to life, from initial concepts to polished presentations.
I also have a knack for AR production, having worked on large AR projects for many years. I enjoy tackling complex projects, developing, and applying new technologies. My experience includes AR portals and augmented reality face filters (lenses).
I love learning and exploring new things, always staying updated on current trends.
I’m an art director + communication designer based in Portugal (originally from Ukraine) with over 10 years of experience in design studios, creative agencies and IT companies.
Creative AR campaign for Influencers:
- Led the Influencer project, collaborating with celebrities such as Kim Kardashian, Naomi Campbell, Will Smith, Paris Hilton, Khloé Kardashian, Millie Bobby Brown, Kylie Jenner, Jeffree Star, Jordyn Jones, James Charles, The Weeknd, and Avicii.
Global Exclusive Lenses (AR interactive filters)
Project (2019-2022):
- Led a team to create top-performing AR Lenses, filters, masks and landmarks significantly increasing engagement metrics and enhancing user interactions on Snapchat.
- Three trending AR projects generated up to 1.5 billion interactions per day
- Brought up to 10 million new users to Snapchat in the first few days of interaction with the interactive AR projects.
- Exceeded the annual OKR by 8%
Community Engagement:
- Organized Behance Portfolio Review in Odessa.
- Taught illustration to 16 students as a curator at Design School “Projector”.
SNAPCHAT
MAY 2019 - DEC 2023, KYIV, AMSTERDAM
Covid-19 Charity Campaign on Snapchat:
- Contributed to the development of donation AR projects.
- Developed Educational AR on Covid-19 prevention
- Support AR projects for healthcare professionals worldwide.
Paris Fashion Week (2019):
- Managed creative part of Snapchat Marketing project on Paris Fashion Week
- Designed custom AR filters (Lenses) for influencers to showcase at Paris Fashion Week.
India Region Growth (2018):
- Played a key role in the Regional team, successfully expanding operations into new regions.
- India Region growth +350% during half a year
SNAPCHAT
AUG 2017 - MAY 2019, ODESA, KYIV
WIFIBAR PLATFORM
Illustration for Creative Ads:
- Created illustrations for high-profile clients including TEDx, Samsung, Audi, Coca-Cola, Porsche, BMW, Nissan, and Mercedes-Benz Kiev Fashion Days.
- Attracted more than 200 new clients.
Mobile Advertising Software Development:
- Developed a new method of visual advertising
- Contributed as a creator and designer in the development of mobile advertising software.
MAR 2015 - JAN 2017, KYIV, BARCELONA
VGNC
- Developing and designing concepts and ideas.
- Drafting tender proposals.
- Developing and designing concepts and ideas.
- Creating presentations and pitches.
- Drawing illustrations and animations.
- Serving as a Production Designer.
MAR 2014 - MAR 2015, KYIV
EINA Centre Universitari de Disseny i Art de Barcelona
Creative Illustration and Visual Communications
2016 - 2017, BARCELONA
London Film Academy
Directing and Filmaking Foundation
2013, LONDON
National Academy of Fine Arts and Architecture
Master in Architecture and Fine Arts
2017 - 2012, KYIV
COURSES
2018 National University of Kyiv-Mohyla Academy
Course of Scrum and Agile
2015 School of Visual Communication
Graphic Design and Typography
2014 KAMA Kyiv Academy of Media Arts
Art Direction
2014 Projector
Advanced course of Adobe Creative Suite
EDUCATION
LANGUAGES
Ukrainian
Native
Russian
Native
English
B2
Spanish
B2
PUBLICITY
TOOLS
Adobe Suite
AI Tools
Adobe Photoshop
Adobe Illustrator
Procreate
Figma
SKILLS
Art Direction
Hand Drawing
Presentation Skills
Visual Communication
Graphic Design
Brand Identity
Digital Art
Advertising
Concept Development
Posters
Craftsmanship
2023 Lector at Flower Kitchen (Floristic Collage)
2019 Master Class of Collage Illustration for beginners
2019 Workshop at OFFF Kyiv
2018 Taught illustration to 16 students as a curator at Design School “Projector”
2018 Gave a talk about “10 principles in creativity” on Behance Portfolio Review
2017 Gave a talk about Illustration at Graphite Platform
2017 Gave a talk on Radio “Kyiv”
2015 Gave a talk at Kyiv Fashion Industry Forum
CONTACT
Feel free to mail me for any digital project or information. You can also follow me on Instagram or Linkedin
2022 Winner Red Dot Award
2019 TheVillage Article about the 12 Periods project
2017 Bird in Flight Article about studying abroad
2017 Telegraf Article about studying in Barcelona
2016 Winner Cannes Young Lions Ukraine
2014 Winner Cannes Young Lions Ukraine